Furla presented the new Fall/Winter 17-18 collection at the beautiful Palazzo Cusani in Milan while celebrating 90 years of Italian craftsmanship and creativity.
The event Bubble of Time celebrated Furla history with the launch of our Furla Metropolis Myplayfurla capsule collection. This "it" bag can be updated with playful, interchangeable Metropolis flaps. This collection travels through time by experiencing 9 decades of Furla history through 9 bags and flaps, all in different color combinations.
This mix of styles and materials pays tribute to femininity and the beauty of generational change while providing functionality and versatility. The presentation had guests relive 90 years of Furla history by entering a well-curated sphere for each decade, from the 1920s through the 2000s, while playing music reminiscent of each period of time.
The event’s ambassadors Gala Gonzalez and Negin Mirsaleh mingled among the press from Italy and abroad.Event ambassador Stefanie Giesinger also launched our Snapchat Furla Official account. This was much more than a presentation for a new collection: this was a sensorial experience of Furla design dedicated to women and their versatility, all inspired by the past and designed for the future.
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